One of the easiest ways to spruce up a dreary looking brick fireplace is to give it a coat of paint. A pristine white fireplace looks great in room and leaves you with a lot of leeway to decorate it with wreaths, vases, paintings, and photo frames.
Over time, a fireplace becomes shabby looking and dirty due to staining from the burning logs. Painting the fireplace helps you to camouflage all these stains giving it a fresh new look.
This will of course require the skills of a professional, who can give the fireplace a finished look. You can decorate the wall behind the fireplace with a beautiful stained glass painting or a mirror with an antique frame.
You can also add crown moldings in a natural wood finish to give warmth to the room. The upper portion of the fireplace can be converted into niches or shelves for displaying books, or for placing showpieces and medals. Another good way to give a floor to ceiling fireplace a makeover is to install river stones or cultured stones over the bricks.